Small Business Marketing Website Creation
The Problem
Finding reliable neurotoxin injectors and scheduling appointments can be time-consuming and challenging, with limited streamlined options available. Aspiring injectors also face barriers in locating reputable courses to enter the field. The challenge was to design a solution that addressed these needs through a single, cohesive platform.
Approach
User Research: Conducted research with potential clients and injector trainees to identify pain points in the booking and course enrollment processes.
Simplified Navigation: Designed an intuitive interface for easy access to both booking services and course information, ensuring a seamless experience across devices.
Booking Flow Optimization: Created a step-by-step booking system with integrated location-based search to help users find injectors near them effortlessly.
Course Management Features: Developed a dedicated section for course details, including certification requirements, schedules, and enrollment.
Testing and Iteration: Regularly tested prototypes with target users, refining the experience to meet their expectations.
Results
Increased Accessibility: Users reported a 40% improvement in ease of finding and booking certified injectors.
Boosted Enrollment: The app facilitated a 25% increase in course registrations within the first quarter of launch.
Positive User Feedback: 90% of users found the app’s interface clear and easy to navigate, highlighting the booking and course sections as standout features.
Conclusion
MySpaLive successfully bridges the gap between clients seeking neurotoxin injectors and individuals looking to enter the field as professionals. By combining advanced functionality with user-centered design, we delivered a multiplatform solution that empowers users and supports career growth. This project showcased the potential of Flutter and UX/UI design in transforming niche industries through technology.
